Marketing Articles

Never Wrestle With A Pig

Never Wrestle With A Pig

Ever heard the old saying “Never wrestle with a pig”?  It goes something like this, “If you wrestle with a pig, you’ll only end up getting muddy.  And that’s something the pig likes.” It might be a bit vague, but there’s a moral to my story.  If […]

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They Don’t Wear Shoes

They Don’t Wear Shoes

There are two and only two things that matter in a successful business: marketing and innovation.  Both marketing and innovation produce results; all the rest are costs.   Seem hard to believe?  Don’t be fooled, it’s one of today’s most important business realities. If you don’t believe me, […]

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